Retail Manager - GCC (Air Conditioner)

Job Overview

TCL Electronics MEABG is seeking a Retail Manager to lead the air conditioner business across GCC markets, with a focus on growth in the UAE market. The role involves retail channel expansion, in-store execution, sell-out performance, and brand visibility improvement.

Company Overview

TCL is a global enterprise founded in 1981, focusing on home and commercial appliances. TCL Industries aims for over RMB 250 billion revenue by 2026, with businesses including intelligent screens, home appliances, mobile phones, and AI x IoT service platforms. TCL's Mid-East & Africa Business Group (MEABG) drives expansion across the Middle East and Africa, building an AI x IoT ecosystem around smart display solutions and home appliance portfolios. MEABG employs over 400 professionals across the Middle East and Africa.

Quick Details

• Salary Range: Market Competitive
• Job Type: Full-time
• Qualifications: Bachelor’s Degree
• Experience: Mid-Senior level

Key Responsibilities

• Manage retail operations in UAE and execution in other GCC countries.
• Develop retail sales strategy and achieve sales, display, and coverage targets.
• Build and maintain relationships with retailers, dealers, and installation partners.
• Execute sell-in / sell-out plans, seasonal promotions, and in-store activities.
• Ensure brand visibility and compliance with display standards.

Requirements

• Bachelor’s degree in Business, Marketing, or related field.
• 5-7 years of retail sales experience in air conditioners or consumer electronics.
• Strong retail channel development and in-store execution background.
• Excellent analytical, communication, and coordination skills.
• Fluent in English and Willing to travel across GCC countries.

Benefits

• Join a global leader in consumer electronics and technology innovation.
• Work in a dynamic, fast-paced environment with opportunities for growth and development.
• Competitive salary, benefits, and a flexible working culture.
• Collaborative team atmosphere with a focus on innovation and impact.